Safran Aircelle consulted W2P for the production of a film presenting its latest innovation: an electroluminescent sticker. After its great success at the 2015 Paris Air Show, the idea was to show all the possible applications of this new product in the world of transport.

In response to the client’s request, we wanted to tell a story and make it part of the daily life of future users. W2P Digital developed in parallel an IPad application so that a prospect could, thanks to specific software, inscribe his brand on the different means of transport presented in the film.