About
Following a competition, YouTube and the FCINQ agency chose W2P Production and the director Damien Vignaux to produce the films and photos for their new French campaign.
In 2014, YouTubers Cyprien, EnjoyPhoenix and Andy Raconte took charge of the first national YouTube campaign. In 2016 the platform chose the influencers Sananas, EppColine and Hervé Cuisine to represent it. The idea behind this new campaign was to reproduce the decor specific to each of the chosen figures. In the end, W2P Production produced 24 films (8 per ambassador), content for digital screens, and photos for the traditional and digital billboard campaign.
Credits
Producteur
Alban Taravello
Réalisateur
Damien Vignaux
Art Director
Jacqueline Vignaux
Directeur Photo
Fabien Benzaquen
Directrice de Production
Catherine de Capèle
Chargée de production
Emilie Besnard
Assistante de production
Amanda Felici
Chef Déco
Diane Coquard
Montage
Robin Cuquel
Maxime Manenc
Vincent Freyss
Jim Trebes
Motion Designer
Cyrill Duriguon
Composition sonore
Chut on vous écoute
